Rolando’s Resume

Experience

Warner Bros. | Senior Digital Designer
november ’15 – present

  • UX,UI designing for the CWtv websites and apps

Freelance | Art Director
october ’12 – november '15

  • clients include:
    • Blitz
    • Disney Imagineering R & D
    • Kocomojo
    • Modus Operandi
    • Giant Interactive
    • Steelhouse
    • Disney Imagineering R&D
    • Saban Brands
    • Fox Broadcasting Co.
    • Digital Kitchen
    • BlkBx Creative Group

New Wave Entertainment | senior digital designer
october ’13 – february ’15

  • designed digital content including websites, games and promotional content for entertainment and brandname clients, such as Fox Home Ent., Nick, Disney, CBS
  • designed responsive websites for desktop and mobile to promote movies and tv shows created social media graphics for campaign countdowns for DVD releases (FB, IG, Twitter, G+, Tumblr)
  • conceptualized game characters, UI, and levels as part of micro sites for promoting shows and movies
  • collaborated with social media team on graphics to engage users print collateral designs and prep

Electronic Arts | web & mobile designer
october ’11 – october ’12, july – october ’13

  • conceptualized international marketing campaigns for casual and core mobile games
  • produced game logos
  • designed in-game sales campaigns
  • created icons and loading screen for Apple App Store, Google Play, Facebook AppCenter, Amazon and more
  • some titles included:
    • World Series of Poker (iOS)
    • Need for Speed: Most Wanted (iOS, Android)
    • Sims Freeplay (iOS, Android)
    • The Simpsons (iOS)
    • MONOPOLY Hotels (iOS)
    • Sims FreePlay (iOS)
    • Dead Space (Android)
    • Real Racing 2 (Android)
    • Burnout Crash (iOS)
    • Command & Conquer Tiberium Alliances (online)
    • Tetris (iOS)

Kaiser Permanente | graphic designer
september ’10 – october ’11

  • created and executing corporate branding marketing materials
  • collaborated with marketing teams to solve project objectives and develop concepts
  • worked with Brand Planning and creative leadership to refine and update the graphic standards and photography guidelines as necessary

Parero Design Group | designer
august ’05 – july ’10

  • performed creative role in print campaigns, branding, brochures, websites, GUI, key art and booth graphics
  • sketched concepts
  • finisher for keyart
  • managed design projects from concept through mechanical completion
  • coordinated with clients, freelance designers and vendors to meet all project deadlines
  • clients included: Sony, Warner Bros., Kaiser Permanente, Disney, Discovery Channel, TLC and local charities

Skills / Abilities

  • sketching
  • prototyping
  • retouching/color correcting/proofing
  • mechanical preparation
  • press checking
  • basic front end HTML and CSS
  • fluent in spanish

Awards

  • 2012 W3 Awards / Silver Award
    Daily Deals in Outstanding Website and Innovative Marketing
  • 2009 Silver PPAI Web Award / website design
    Promotional Products Association International
  • Competition winner for good design
    AIGA

Software

  • Photoshop | Illustrator | InDesign
  • Keynote
  • Invision
  • Sketch
  • Sketch
  • Microsoft Office

Education

Woodbury University | bachelor of fine arts ’05

  • major – graphic design
  • minor – animation